Down in Dimes Square, Net-a-Porter Celebrated Fashion Week with a Chic Soiree

From skateboarders to street style lovers, the Lower East Side has quickly become a common ground for creatives to hang out after hours. You’ll likely spot the hottest trends on patrons sipping a martini at Le Dive, a French cocktail bar that offers fashion folk a taste of Paris in the heart of Dimes Square. So it only made sense that Net-a-Porter took over the utterly chic space for a happy hour soiree at the height of New York Fashion Fashion.

Net-a-Porter’s president Alison Loehnis hosted the buzzy afternoon affair, which drew a crowd of top designers like Wes Gordon, Adam Lippes, Christopher John Rogers, Laura Kim, Cynthia Rowley, Jonathan Simkhai, Nili Lotan, and Suzie Kondi to name a few.

Strolling in from the day’s debuts, notable guests including Eva Chen, Jessica Joffe, Sophia Roe, Bambi Northwood-Blyth, Cindy Bruna, Coco Rocha, Flaviana Matata, Georgia Fowler, Nya Gatbel, Ruby Aldridge, Charlotte Groeneveld, Marianna Hewitt, Vogue’s Lilah Ramzi all stopped by a glass of orange wine between the spring 2023 shows.

Of course, Net-a-Porter added a few signature touches to the Le Dive decor like branded umbrellas, ashtrays, and gingham tablecloths. All of which felt ever-fitting in a sea of fashion lovers dressed to impress. Accentuating the bar’s red accents, beautiful bouquets of fresh poppies outfitted the indoor-outdoor spaces. Before guests bid the evening adieu, everyone made sure to stash a Net-a-Porter x Le Dive matchbox in their back pocket or mini-bag. A practical and posh keepsake that will undoubtedly resurface at an afterparty later in the week.