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AI

The AI developments, investments and debates impacting fashion, culture and business.

Fashion or fantasy? AI hallucinations, explained
AI

Fashion or fantasy? AI hallucinations, explained

By Maghan McDowell
How AI is transforming social media behind the scenes
AI

How AI is transforming social media behind the scenes

By Maghan McDowell
Do fashion buyers want help from AI?
AI

Do fashion buyers want help from AI?

By Madeleine Schulz
What happens when AI devices become fashion statements?
Web3

What happens when AI devices become fashion statements?

By Maghan McDowell
Google won’t kill the cookie, but marketers have moved on
AI

Google won’t kill the cookie, but marketers have moved on

By Maghan McDowell
Balenciaga is bringing fashion shows to the Apple Vision Pro
AI

Balenciaga is bringing fashion shows to the Apple Vision Pro

By Maghan McDowell
Poshmark sellers can now pay to promote their closets
AI

Poshmark sellers can now pay to promote their closets

By Maghan McDowell
Brands are unleashing generative AI design tools for customers
Web3

Brands are unleashing generative AI design tools for customers

By Maghan McDowell
The CFDA wants to help designers navigate generative AI
AI

The CFDA wants to help designers navigate generative AI

By Maghan McDowell
Estée Lauder Companies forms AI innovation lab
Beauty

Estée Lauder Companies forms AI innovation lab

By Maghan McDowell
Dressed in seconds: Testing fashion’s latest generative AI tool
Web3

Dressed in seconds: Testing fashion’s latest generative AI tool

Here are the fashion problems AI can solve, according to investors
AI

Here are the fashion problems AI can solve, according to investors

By Maghan McDowell
Four new ways that AI is changing fashion
AI

Four new ways that AI is changing fashion

By Maghan McDowell
Want to reduce returns? Avatars might be the answer
Web3

Want to reduce returns? Avatars might be the answer

By Maghan McDowell
Does AI belong in design? New York Fashion Week weighs in
AI

Does AI belong in design? New York Fashion Week weighs in

By Maghan McDowell
The year in ad tech promises an AI rise and data reckoning
AI

The year in ad tech promises an AI rise and data reckoning

By Maghan McDowell
Amazon rolls out an AI fit tool to reduce returns
AI

Amazon rolls out an AI fit tool to reduce returns

By Maghan McDowell
Vogue Business predicts: 2024 will see an AI reckoning
AI

Vogue Business predicts: 2024 will see an AI reckoning

By Maghan McDowell
Tommy Hilfiger on AI and his new fashion game
Web3

Tommy Hilfiger on AI and his new fashion game

By Maghan McDowell
What we got right — and wrong — about fashion-tech in 2023
AI

What we got right — and wrong — about fashion-tech in 2023

By Maghan McDowell
EU act will set boundaries on AI — with room for innovation
AI

EU act will set boundaries on AI — with room for innovation

By Maghan McDowell
US’s AI executive order sets tone, but not rules, for fashion
AI

US’s AI executive order sets tone, but not rules, for fashion

By Maghan McDowell
How fashion is using generative AI in-house
AI

How fashion is using generative AI in-house

By Maghan McDowell
Unfolding AI: New worlds of fashion
AI

Unfolding AI: New worlds of fashion

By Vogue Business in partnership with Google